Environment & Energy Report

Coca-Cola Races Ahead in Sweden, Shifting to Recycled Plastic

Nov. 19, 2019, 1:16 PM

Sweden will become the first market where all Coca-Cola products are sold in fully recycled plastic bottles as the beverage giant tries to reduce its environmental impact.

The shift, to take place next year, will cut the use of new plastic by 3,500 tons annually, according to Coca-Cola AB and local bottler Coca-Cola European Partners Plc. Plastic packaging for 40 types of products, including Sprite and Bonaqua, will consist of entirely recycled material next year, except for caps and labels.

A growing consumer backlash is leading the beverage industry to rush toward recycled plastic. Coca-Cola was recently named the...

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